SQUAD BLOG

We love words. Long words. Short words. 50 cent words. We like to say words, record words, yell words, type words, text words, and sometimes sing words. Occasionally we have to eat our words. They tasted like chicken.

Here you will find words from MPWRPeople superheroes that will educate, uplift, and, hopefully, catalyze action.

Is 0.3% Growth Enough? Rethinking Industrial Progress Through a Purpose-Driven Lens

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)
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Why Purpose-Driven Leadership is the CEO Imperative of 2025

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)

As we approach the second half of 2025, CEOs of multi-billion-dollar companies face a stark...

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Why Purpose is Not About Profit

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)

Why Purpose Is Not About Profit: Clarifying the Difference Between Purpose, Mission, Vision, and...

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3 Signs Your Business Is Out of Alignment with Its Purpose - and How to Get Back on Track

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)

In a noisy, fast-moving world, purpose is your anchor. It grounds your strategy, your brand, your...

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Insight for CEOs: Are Your Employees Leading with More Purpose Than You?

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)

In today’s fast-paced environment, it’s easy for even the most visionary leaders to get stuck in...

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Purpose-Driven Leadership During Uncertain Times Requires Purpose-Driven Communication

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)

In times of uncertainty, strong leadership is not just about making strategic decisions; it is...

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Learning & Development: The Cornerstone of Culture and Brand in the Age of AI

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)

In today’s dynamic business environment, organizations increasingly recognize that learning and...

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Case Study: Lessons Learned from Effective Crisis Communications in the Auto Industry

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)

Background

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How Are We Purpose Aligned? A New Perspective on ROI

Image of Tiffany Joy Greene, M.B.A (aka Manic Maple)
Tiffany Joy Greene, M.B.A (aka Manic Maple)

Recently, I was asked a question that made me pause and reflect: "How are we going to make money...

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How Start-Up Businesses Benefit from a Coaching-Centered Mindset

Image of Chris Mayfield
Chris Mayfield

Start-up businesses operate in dynamic environments where uncertainty, rapid growth, and constant...

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