Contributors: 
Matthew McPartland, MPWRSource Graphic & Visual Designer 
EJ Phillips, MPWRSource Content Leader

When it comes to business and marketing efforts, graphic design should not be taken lightly. Graphic design isn’t just pretty pictures and not everybody can do it. The number one thing graphic design does is communicate. In fact, 92.5% of people site visuals as the #1 factor to their purchasing decision. 

Brands use design to effectively communicate a message and capture attention. Bad design can quickly ruin your marketing efforts.